Badges Plus

Unparalleled Progress Over 5 Years with Badges Plus

Our friends at Badges Plus have been growing in their industry for over 40 years now. After all this time, there is no question as to how they have become the leading manufacturer for bespoke badges. Badges Plus has gone from a small family business in Birmingham’s Jewellery Quarter, to being the UK’s largest custom badge manufacturer – what exceptional progression! Over the years, Badges Plus has had to relocate more than once to accommodate for their expansion. In the 5 years that they have been with us at SEM Consultants, it has been a privilege to see how they’ve grown again and again.

Badges Plus have become experts in all things badges, bespoke or otherwise. Alongside this, they custom make lanyards, ID badges, wristbands, cufflinks and keyrings, too. This is why they are succeeding so exponentially. They provide merchandise for charities, corporations, schools, the public sector, trade unions, and clubs. Whatever your badge needs are, we’re sure Badges Plus can supply! It has been proven over and over again.

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Badges Plus
What did we do to help Badges Plus?

For 5 years now, we have worked with Badges Plus, helping to drive visitors towards their website through extensive search marketing techniques. Our team of professionals are spread across PPC Management, SEO, Web Design, and Social Media. When working together, our team achieves success time and again for various businesses – which has definitely been the case for Badges Plus, too. The work we do for Badges Plus includes:

  • Google AdWords
  • Google Shopping
  • SEO
  • Bing AdWords
  • Google Remarketing 
  • Blog management

These search marketing applications have worked together to help bring people to Badges Plus and put them on the map. PPC is a brilliant way of putting you right in front of your customers, and our team has successfully done this with Badges Plus’ PPC account. All of these techniques have been effective in drastically changing Badges Plus’s website visits over 5 years.

66.08%
Website Users
2013 vs 2017
89.70%
Goal Conversion Rate
2013 vs 2017
90.72%
Page Views
2013 vs 2017

This all means that we have helped Badges Plus to increase their website traffic, page views, and goal completions remarkably over their 5 years with us. This is through our excellent, dedicated PPC accounts team who will continuously analyse and adjust Badges’s accounts in order to keep in line with trends and changes from Google and Bing. Our SEO team have ensured that Badges Plus’s website is rich in SEO and keywords, and we also manage their blog. With a regular, focused blog, we have been able to help Badges get the attention of their target market, bringing in regular visitors to the site. It has been a wonderful experience working with such a brilliant company that hails from our hometown. We at SEM Consultants are excited to see what the next 5 years will bring, and we are sure it will be years of even more growth and progression. Our motto, “together, we’ve got this,” has never been truer, because working together with Badges Plus has helped them to soar.

SEM have been looking after our SEO & PPC accounts for a numbers of years now. There professionalism and attention to detail has been second to none throughout and we've noticed our rankings, traffic and conversions have all increased because of the work they've done in the background, the results speak for themselves! We look forward to working with SEM for the foreseeable future.

Ben Greenway, Badges Plus
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