Evergreen Content: Why is it Important for Small Businesses?

The struggle to consistently produce fresh content on a small business blog is real! If you’ve ever tried small business blogging, you’ll know it can be hard to keep up with the demand for relevant content that stands out and ranks on Google. If you’ve found yourself stuck and you want to bring more organic […]
24th September 2023 Miranda Griffith

Can AI Replace my SEO Agency?

Unless you’ve been living under a rock, you have probably heard about the capabilities of text generators like ChatGPT and the potential impact they may have on the world of SEO and digital content creation. The hot topic of AI in SEO has led to questions like “is SEO dead?” and “Will AI take over […]
22nd February 2023 Miranda Griffith

People-First Content – Understanding The Google Helpful Content Update

In the constantly evolving world of Google updates, a recent update emphasizes the search engine’s commitment to making useful content easier to find. Back in September 2022, Google finished rolling out its Helpful Content Update.* This is a search ranking algorithm update created to help searchers find high-quality content much easier. In short, Google wants […]
8th December 2022 Miranda Griffith

How to Find New Ideas When Writing Blog Posts For SEO

It’s a common problem to struggle to find fresh ideas for regular blog posts when boosting your SEO efforts. How do you come up with fresh ideas for blog posts time after time? And how do you make sure those blog posts are going to be found by your audience? Having a process for finding […]
4th October 2022 Miranda Griffith

How to Build a Content Marketing Strategy for 2021

It’s that most wonderful time of year again, the time to forward plan your marketing efforts for the new year ahead. A strong, well-thought-out content marketing strategy could be the perfect way to boost your business in 2021 and make your website shine. But what is content marketing and how do you build a content […]
8th December 2020 Laura Sargeant

Why Now is the Best Time to Create a Business Blog

The past few months have been a challenging time for many of us. Businesses and individuals have had to completely change how they go about their day-to-day lives, adapting how they shop, how they live and how they conduct business. Many businesses have had to temporarily close in order to follow government guidance and keep […]
13th August 2020 Laura Sargeant

Your 2020 Marketing Calendar – Key Dates for the Digital Year

Creating a marketing calendar is key to making your digital marketing strategy a success. Planning out a year’s worth of campaign activities gives you a kick-start on your marketing efforts and lets you plan ahead for key dates that might affect your digital marketing. If 2020 is the year you want to kickstart your marketing […]
20th February 2020 Laura Sargeant

Culture Hacking: How Campaigns Can Help Online Businesses

We all know that one of the difficulties of a new business is getting consumers to see your name. Obviously, search engine optimisation (SEO) is one way to do this, but how exactly does that work. Here we look into one way to boost your online ranking by CBD content campaigns. Working with a campaign […]
7th March 2019 Daniel Powell

Is Your Cannabis Business Prepared for 2019 & Beyond?

With 2019 set to be the year for a lot of social,  political and economic change, it is time to think about whether your online cannabis business is prepared for 2019 & beyond. There are some exciting changes ahead in the world of cannabis products in the UK and it is important for your business […]
17th January 2019 Daniel Powell

SEO Blogging: The Do’s & Don’ts of a Business Blog

Why should your business have a blog? How do you run a blog for your business? And what’s the difference between a standard blog and an SEO blog? Fear not, all your questions will be answered, as we take you through the dos and don’ts of blogging for business… Do: have faith in the ‘bloggability’ […]
15th August 2018 Omar Beason