How Does EAT Affect SEO?

If you are looking for ways to improve your website’s SEO, you may have heard the terms EAT and YMYL. EAT SEO is a brilliant way to improve how your content ranks and how visitors view your website. However, if these terms leave you scratching your head, our guide to EAT SEO is here to […]
6th October 2021 Laura Sargeant

What is Duplicate Content?

If you are taking the plunge into the world of SEO content and online marketing, one term you may have come across is ‘duplicate content’. If the terms thin content and duplicate content have you puzzled, our guide is here to help with everything from what is duplicate content to what you can do about […]
26th May 2021 Laura Sargeant

Regaining Your Organic Traffic From Google

Whilst useful for those wanting quick answers on a topic, the rise of the ‘zero click’ results is a growing problem for those looking for ways to improve organic search traffic to their websites. Google’s featured snippets take up a large section of SERPs detracting from other website results and can cause an issue for […]
31st December 2020 Laura Sargeant

Basic SEO Checklist You Can Complete From Home

As COVID-19 takes hold of the nation, many businesses small and large have been moving to a remote working from home model to help with social distancing. But working from home shouldn’t mean that your website rankings and SEO efforts suffer. If you are one of the many newly-remote workers keen on optimising your business […]
20th March 2020 Laura Sargeant

Use Google Reviews to Boost Your Business

  One key trick that businesses can sometimes miss in the world of Search Engine Optimisation is the power that reviews yield. For example, if you googled ‘mechanic in Sandwell’, then the top businesses listed would all have their google review rating included, and obviously, Google favours businesses who use their services. Moz even states […]
4th June 2019 Daniel Powell

6 Fail-Safe Techniques to Increase Website Conversion Rate

If you have a website, blog or even a social media platform that you run for business, it is likely that you will be aware of ‘website conversions.’ For website novices who aren’t so familiar, a website conversion happens when a visitor to your website completes a specified action, this could be an action as […]
10th May 2019 Alice Myler

Free SEO Resources to Help You Understand Your Impact on the Digital Market

Imagine being a market trader selling scarves, and being at a market where everyone is selling scarves and scarf related products. Not only that, but it includes everyone in the world that’s selling scarves and scarf related products, now that’s what it’s like on a search engine. The stalls that will sell the most are […]
29th April 2019 Daniel Powell

Is a digital revolution on it’s way in the Black Country?

At current, it is estimated that around 25% of Black Country residents don’t use the internet regularly, or have never used the internet, which is one of the highest rates in England and Wales. However, efforts from councils and education establishments are looking for all that to change. Just down the road is Leamington Spa, […]
25th March 2019 Daniel Powell

Culture Hacking: How Campaigns Can Help Online Businesses

We all know that one of the difficulties of a new business is getting consumers to see your name. Obviously, search engine optimisation (SEO) is one way to do this, but how exactly does that work. Here we look into one way to boost your online ranking by CBD content campaigns. Working with a campaign […]
7th March 2019 Daniel Powell

How Hacking the Real World Can Help Online Businesses – Tips to CBD Oil Businesses

As specialists in all thing search related, we are exposed to a range of industries. Within the health and wellbeing ecosystem, there is a fast-growing sector around cannabis by-products for health or medical needs. From Cannabidiol (CBD) oils, to foods infused with CBD, the consumer demands for these products will be high for decades to […]
11th February 2019 Daniel Powell