Social Media

LinkedIn isn’t just a platform for job seekers and professionals; it’s a goldmine for small businesses looking to grow, connect with potential clients, and establish their brand presence. In this fast-paced digital age, a well-optimised LinkedIn profile is no longer optional. It’s a necessity for small business owners looking to gain a competitive edge and […]

If you have been on any form of social media recently you will probably have heard of Instagram’s new platform Threads. Whilst we’ve seen the hype surrounding new social media platforms pass quickly before, Instagram seems to be pushing its new Twitter alternative with some force. But what is Instagram Threads and how can you […]

If you are looking for a way to connect with potential customers online, user-generated content is a great tool to use. UGC can help give your social media presence a personal side and help consumers connect with your brand. But what is user-generated content? And is it useful to your business?

Social media outsourcing is often thought of as an expensive option only available to big businesses with big budgets. This is a misconception that we would like to dismiss today. Making the investment to outsource social media management is minuscule when compared to the time and money that can be lost as a novice trying […]

It’s impossible to escape how social media has become a significant part of our daily lives. Living in a pandemic introduced more users to the world of social media for social interaction, gaining information and making purchases. According to datareportal.com, as of January 2022, we have 4.62 billion global social media users*. With figures like […]

As Facebook seeks to meet the demands of audiences seeking fairer advertising, it has brought in new policies to monitor and regulate how advertisers target individuals on the platform. If you are worried about whether Facebook’s new advertising policy, or Meta as it is now referred to, will affect your business, our guide to the […]

When it comes to social media marketing, we know our stuff. Our experts have been seeing results for years and are always honing their techniques to improve the ways social media works for the businesses we work with. If you are just getting started with social media marketing, you may be wondering what all of […]

On the 30th of June, Instagram’s head Adam Mosseri declared that Instagram is “no longer a photo-sharing app” in an announcement of Instagram’s new shift to video content for creators. But what does this mean for those who use Instagram to market their business? We jump into a quick analysis of what the new Instagram […]

Our guide to social media marketing for small businesses takes you through all of the key steps to creating a winning social media marketing strategy.

When it comes to creating a household name, brand awareness and brand recognition are key. Whether you are a multinational corporation or a local shop just starting out, getting your business seen by new customers and recalled when it comes to purchasing time it imperative to keeping your business going. When building a digital marketing […]