SEO, PPC & Social Media Blog

Microsoft Advertising Issues Policy Updates

In its ongoing commitment to transparency and user satisfaction, Microsoft Advertising is rolling out a series of updates and policies designed to align with regulatory changes and enhance visibility. These changes to the Microsoft Ads policy aim to provide advertisers and users with a clearer understanding of the platform’s guidelines and enable them to reach […]
29th June 2023 Miranda Griffith

Help! A competitor is bidding on my brand terms on AdWords!

Is a competitor bidding on your brand name or brand terms in paid search? This can be a very frustrating situation to find yourself in, especially since Google (unfortunately) does allow paid search bidding on a competitor’s brand terms, effectively permitting them to take away a large chunk of your search traffic. But don’t worry, […]
26th April 2018 Omar Beason

Are Bing Ads Worth Applying to Your PPC Campaign?

It is no secret that Google overshadows Bing as far as search engines go. Everyone has heard of and uses Google, right? No one uses Bing! Wrong. Bing is becoming increasingly more popular and we as search engine marketing experts would like to share with you a few reasons why Bing Ads are a good […]
5th April 2018 Siana-Rose Crawford