SEO, PPC & Social Media Blog

Regaining Your Organic Traffic From Google

Whilst useful for those wanting quick answers on a topic, the rise of the ‘zero click’ results is a growing problem for those looking for ways to improve organic search traffic to their websites. Google’s featured snippets take up a large section of SERPs detracting from other website results and can cause an issue for […]
31st December 2020 Laura Sargeant

EVERYTHING YOU NEED TO KNOW ABOUT GOOGLE MOBILE-FIRST INDEX

Google first announced their mobile first index initiation back in 2016 and issued a detailed plan of how they intended to make future algorithms index pages using the mobile version of a website and its content. The mobile first approach was the next logical step in Google’s consistent advancement, due to the vast number of […]
26th September 2018 Alice Myler

Who Reigns Supreme – In-House Marketing vs. Marketing Agency?

Unlike the flat-pack furniture you can pick up in Ikea, marketing campaigns never take a one-size-fits-all approach. Every individual company has unique aims, objectives and outcomes that they would like to achieve from their marketing campaign, and so campaigns need uniquely crafting, tweaking and moulding to achieve success. To create an award-winning, goal-smashing, money-making marketing […]
20th July 2018 Alice Myler

FOOLPROOF SEO CHECKLIST FOR SUCCESSFUL CAMPAIGNS

There are so many individual components that are crucial for the makings of a successful SEO campaign; it is often hard to know where to begin… especially if you are a novice. An effective SEO strategy must incorporate on page and off page SEO, technical seo and in a 2018 state of affairs, social media […]
29th June 2018 Alice Myler

What to do now Google has Extended the Length of Snippets

In December, it was announced by Google that the length of a snippet had increased, to allow for more descriptive and informative snippet text. For those who are wondering, a snippet is the short description that appears below a URL in an organic search result. The purpose of a snippet is to provide the user […]
29th March 2018 Alice Myler

ELEVATE YOUR WEBSITE TRAFFIC WITH AN ORGANIC BLOG

Blogging is one of the most effective and modernised ways to drive traffic to your website, regardless of the nature of your business and website. Blogging works not only because it aids your SEO marketing campaign, but also because a company written and unique blog will help to humanise your brand, allowing consumers to relate. […]
23rd February 2018 Alice Myler

Content Marketing Mistakes to Avoid

There are a lot of people who think that the most important thing about content marketing is simply putting out content regularly – and sometimes at the expense of quality. This is a big mistake and there are many more that people are making without even realising it. Don’t fear, though, because we at SEM […]
1st January 2018 Siana-Rose Crawford

How to Use Google Analytics for Your Site

Do you think you are optimising your use of social media, website creation, and web content updates? Do you feel like your content is up to scratch and doing its job in bringing in website traffic? Well, how can you really know for sure? Without checking over the analytics of your site, you can’t truly […]
28th December 2017 Siana-Rose Crawford

What You Need to Know About Google Penalty Removal

  Some website owners are hit with Google Penalties without even knowing it. Others know that it has happened, but feel powerless against it. Well, we’re here to say that you are not powerless. With help from SEM Consultants, you can remove the Google Penalty and get on with making money and reeling in website […]
29th November 2017 Siana-Rose Crawford