SEO, PPC & Social Media Blog

How to Optimise Product Pages for SEO

If you run an online e-commerce business and are looking for ways to optimise product pages, SEO could help boost traffic and conversions for your site. Search engine optimisation harnesses an audience of people searching for your products in Google, directing them to your website organically. By combining the power of paid advertising such as […]
24th February 2023 Laura Sargeant

People-First Content – Understanding The Google Helpful Content Update

In the constantly evolving world of Google updates, a recent update emphasizes the search engine’s commitment to making useful content easier to find. Back in September 2022, Google finished rolling out its Helpful Content Update.* This is a search ranking algorithm update created to help searchers find high-quality content much easier. In short, Google wants […]
8th December 2022 Miranda Griffith