Yahoo Native Advertising

your Yahoo accredited agency

Yahoo is one of the oldest search engines on the internet that allows you to advertise your products and services to people really engaged in the content that it serves. Using what Yahoo Ads call “Intent-driven advertising” you are able to target, reach and more importantly engage your audience with their search and native advertising solutions.

In order to use Yahoo marketing tools, there are two main methods. These include going directly through Yahoo Advertising in order to serve ads on the Yahoo platform, or alternatively using BingAds to facilitate your Yahoo Ads. We believe that covering all angles is crucial for ensuring you are always one step ahead of your competitors, that’s why our Yahoo native ads specialists are well versed in the nuances of Yahoo Ads manager and its associated services and know the best ways to make your ad spend go further, whatever your budget.

what is Yahoo native advertising?

Get up to three times more attention and a stronger emotional response than any other network. Native ads are a form of display advertising that is embedded into the content of a page. Your publications are nested within news stories and articles to attract a highly engaged audience and they are normally labelled with a tag “sponsored post” linking to your article. Native advertising is a highly effective digital marketing medium that is only being adopted by few businesses, so in order to stay ahead of your competition; this is the next level in making your business “go viral”.

WHAT ARE THE ADVANTAGES OF USING YAHOO ADVERTISING?

  • Yahoo Native offers cheaper clicks than Google and Bing
  • Access to Native Advertising
  • A reach of over 1 Billion monthly users
  • Promote your products like Google Shopping and Bing Shopping
  • Ideal for businesses that have a content marketing strategy

With less competition and targeted audiences, Yahoo ads costs are highly competitive with other advertising platforms and can work out as lower cost. As with all forms of digital marketing such as search ads, display ads or banners & content, we ensure that all of your mediums are accurately tracked using Google Analytics to ensure complete accountability for every penny you spend on Yahoo marketing alongside your other advertising avenues. We tag the links that are used on your creatives so that you can clearly see the direct effect of each medium (such as Yahoo Search and Yahoo Native) to the bottom line of your business, along with the way in which every medium and platform aids each other in achieving more sales and enquiries.

Anglo Pacific
We have worked alongside Anglo Pacific for over 10 years, implementing a specialist set of digital services from SEO to website consultancy, PPC to bespoke content creation to maintain a successful market position in an increasingly competitive industry. Our team at SEM Consultants has generated hundreds of thousands of HOT lead opportunities over the years through campaigns and tools catered to Anglo Pacific for impressive results.
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Yahoo Campaign Management Specialists

As specialists in Yahoo’s ad network, we provide a range of services to make the most of your online advertising efforts. We can create, run and manage bespoke native ads campaigns to fit your budget and business goals and pave the way for your business’s success online. As part of our Yahoo Native Advertising services we can:

    • Create highly themed ad groups for your campaigns
    • Implement Native Ad Campaigns
    • Setup Yahoo Product Ads
    • Measure sales and enquiries (cross-platform and cross-device)
    • Combine Search and Native Ads
    • Consult with you to improve your conversion rates
    • Help optimise your keyword/s landing pages
    • Consult on article creatives for Native advertising
    • Help generate a flood of sales/enquiries from your website
    • Give you direct access to your Yahoo account manager
Yahoo Advertising FAQs
  • Are Yahoo Ads Worth It?

    Offering lower competition and lower bidding amounts, Yahoo Ads is a cost-effective alternative to Google Ads. Not only this but Yahoo advertising is highly targeted to reach the people you want to reach with your online ads. The user base of Yahoo is incredibly selective and refined with high click through rates that make it well worth the investment.

  • How Much Does Yahoo Advertising Cost?

    Yahoo Ads can be a fantastic cost-effective way to advertise your business online. Your dedicated Yahoo ads specialist will be able to advise you on the right bid amounts and placements for your chosen industry and aims. Each Yahoo ads campaign is different with the different types of Yahoo Ads each costing different amounts. With over 650M mobile users per month, Yahoo advertising is well worth the investment.

  • What Are the Types of Yahoo Ads

    There are a number of different types of Yahoo ads, enough to fit your every advertising need. These include, Yahoo search ads, Yahoo mail ads, Yahoo image ads, Yahoo Native Video Ads, App install ads, Yahoo Carousel Ads, and user personalised ads. Your Yahoo expert will be able to advise you on the best types of Yahoo Ads to fit your online advertising needs.

  • How Do I Advertise on Yahoo?

    When you make the decision to start advertising on Yahoo, you’ll find yourself in the best hands with SEM Consultants. We’ll guide you through the whole process from Yahoo ad account creation to campaign creation, ad copy creation to Yahoo advertising strategy. Simply contact our team to find out more about how we can help you advertise on the Yahoo Ads network and Yahoo Gemini. We’re experts in creating targeted ad campaigns and finding the right audience for your Yahoo business ads.